Our Latest Insights: Smarter Discounts, Stronger Sales
How Ecommerce Platforms Can Optimise Pricing Strategies with Fortis
Pricing can make or break success in digital commerce. Yet many businesses rely on outdated manual methods, leading to lost revenue, frustrated customers, and operational inefficiencies.
Fortis by Symphony Commerce changes the game: it automates complex discounting processes, eliminates pricing inconsistencies, and helps promotions deliver growth instead of margin loss.
Whether through the Symphony admin or fully supported API, Fortis integrates seamlessly with your existing systems for maximum flexibility.
The Psychology Behind Bulk Discounts: How Buy X, Get Y & Volume-Based Discounts Drive Sales
Boosting Average Order Value (AOV) is key in ecommerce. This insight breaks down why Buy X, Get Y and volume discounts work so effectively.
Consumers and business buyers alike are driven by perceived value and strategic incentives. These discount strategies drive larger baskets, improve brand loyalty, and increase customer lifetime value.
Special Pricing Agreements (SPAs): The Key to B2B Ecommerce Growth
For B2B commerce, customer-specific pricing is essential. This article explores how automating SPAs reduces manual errors, improves operational efficiency, and deepens distributor and key account relationships.
Learn why businesses that master dynamic, flexible pricing gain a major competitive edge.
Real Client Success Stories
Orchestrating an Online Revolution: Tiger Feet’s Journey to B2B Success
Tiger Feet, the UK’s largest greeting card and party wholesaler, struggled with site performance, poor onboarding, and high development costs on their previous platform.
After moving to Symphony Commerce, they gained faster site speeds, improved conversion rates, and dramatically reduced backend inefficiencies across over 50,000 SKUs.
A Game-Changing Ecommerce Strategy: How Blue Blood Sports Increased Customer Growth by 30%
Blue Blood Sports, a leader in custom sports kits and leisurewear, needed an ecommerce platform that could handle complex product configurations and integrate smoothly with their marketing channels.
Since migrating from Wix to Symphony Commerce, they’ve increased their customer base by 30% and significantly streamlined operations.
Awards & Recognition
Symphony Commerce Named One of Greater Manchester’s Rising Stars of Business 2025
We are proud to be recognised by BusinessCloud and GM Business Growth Hub as one of Greater Manchester’s most exciting and high-potential businesses.
This award celebrates organisations pushing the boundaries of innovation and growth in the region.
Symphony Commerce Celebrates Recognition in BusinessCloud's RetailTech 50 for 2025
We’ve also secured a place on BusinessCloud’s RetailTech 50 list for 2025, highlighting the most innovative UK companies transforming retail technology through customer-centric strategies and sustained growth.