--- title: How do I connect my website to Google Analytics? description: Google Analytics is a web analytics service offered by Google that tracks and reports website traffic and allows you to analyse in-depth detail about the --- [Skip to content](https://resources.symphonycommerce.io/knowledge-base/tracking-area#main-content) [File a Ticket](https://resources.symphonycommerce.io/knowledge-base/kb-tickets/new?hsLang=en) [Go to Customer Portal](https://clienthub.symphonycommerce.io/tickets-view?hsLang=en) [![symphony-commerce-logo-mark-white-rgb-1500px-w-350ppi](https://resources.symphonycommerce.io/hs-fs/hubfs/Design/Logo/symphony-commerce-logo-mark-white-rgb-1500px-w-350ppi.png?width=40&height=40&name=symphony-commerce-logo-mark-white-rgb-1500px-w-350ppi.png)](https://resources.symphonycommerce.io/knowledge-base?hsLang=en) - [WHY SYMPHONY?](https://www.symphonycommerce.io/pages/why-shopblocks) Show submenu for WHY SYMPHONY? - [EXCLUSIVELY B2B ECOMMERCE](https://www.symphonycommerce.io/pages/why-shopblocks#exclusivelyB2B) - [LIMITLESS INTEGRATION](https://www.symphonycommerce.io/pages/why-shopblocks#ftv) - [FASTEST TIME TO VALUE](https://www.symphonycommerce.io/pages/why-shopblocks#limitlessIntegration) - [SEAMLESS MIGRATION](https://www.symphonycommerce.io/pages/why-shopblocks#seamlessMigration) - [CUSTOMER SUCCESS](https://www.symphonycommerce.io/pages/customer-success) Show submenu for CUSTOMER SUCCESS - [CASE STUDIES](https://www.symphonycommerce.io/pages/case-studies) - [FEATURES](https://www.symphonycommerce.io/pages/features-in-focus) Show submenu for FEATURES - [NEXUS – WHITE LABEL STOREFRONT PLATFORM](https://www.symphonycommerce.io/pages/nexus) - [INTEGRATIONS](https://www.symphonycommerce.io/pages/api-integrations-to-power-up-your-ecommerce) - [FORTIS – SMARTER DISCOUNTS FOR BIGGER B2B DEALS](https://www.symphonycommerce.io/pages/fortis) - [SYMPHONY PAY – TRUSTED PAYMENT OPTIONS FOR MODERN B2B COMMERCE](https://www.symphonycommerce.io/pages/symphony-pay) - [PRICING](https://www.symphonycommerce.io/pages/pricing) - [PARTNERSHIPS](https://www.symphonycommerce.io/pages/ensemble) - [INSIGHTS HUB](https://resources.symphonycommerce.io/blog) Open main navigation Close main navigation - [WHY SYMPHONY?](https://www.symphonycommerce.io/pages/why-shopblocks) Show submenu for WHY SYMPHONY? - [EXCLUSIVELY B2B ECOMMERCE](https://www.symphonycommerce.io/pages/why-shopblocks#exclusivelyB2B) - [LIMITLESS INTEGRATION](https://www.symphonycommerce.io/pages/why-shopblocks#ftv) - [FASTEST TIME TO VALUE](https://www.symphonycommerce.io/pages/why-shopblocks#limitlessIntegration) - [SEAMLESS MIGRATION](https://www.symphonycommerce.io/pages/why-shopblocks#seamlessMigration) - [CUSTOMER SUCCESS](https://www.symphonycommerce.io/pages/customer-success) Show submenu for CUSTOMER SUCCESS - [CASE STUDIES](https://www.symphonycommerce.io/pages/case-studies) - [FEATURES](https://www.symphonycommerce.io/pages/features-in-focus) Show submenu for FEATURES - [NEXUS – WHITE LABEL STOREFRONT PLATFORM](https://www.symphonycommerce.io/pages/nexus) - [INTEGRATIONS](https://www.symphonycommerce.io/pages/api-integrations-to-power-up-your-ecommerce) - [FORTIS – SMARTER DISCOUNTS FOR BIGGER B2B DEALS](https://www.symphonycommerce.io/pages/fortis) - [SYMPHONY PAY – TRUSTED PAYMENT OPTIONS FOR MODERN B2B COMMERCE](https://www.symphonycommerce.io/pages/symphony-pay) - [PRICING](https://www.symphonycommerce.io/pages/pricing) - [PARTNERSHIPS](https://www.symphonycommerce.io/pages/ensemble) - [INSIGHTS HUB](https://resources.symphonycommerce.io/blog) - [File a Ticket](https://resources.symphonycommerce.io/knowledge-base/kb-tickets/new) - [Go to Customer Portal](https://clienthub.symphonycommerce.io/tickets-view) - [VISIT OUR WEBSITE](https://www.symphonycommerce.io/) [VISIT OUR WEBSITE](https://www.symphonycommerce.io/) How can we help you? - There are no suggestions because the search field is empty. 1. [Symphony Knowledge Base](https://resources.symphonycommerce.io/knowledge-base?hsLang=en) 2. [Settings](https://resources.symphonycommerce.io/knowledge-base/settings?hsLang=en) 3. [Tracking, SEO And Javascript](https://resources.symphonycommerce.io/knowledge-base/settings?hsLang=en#tracking-seo-and-javascript) # How do I connect my website to Google Analytics? ### What is Google Analytics? Google Analytics is a web analytics service offered by Google that tracks and reports website traffic and allows you to analyse in-depth detail about the visitors on your website. It provides valuable insights that can help you to shape the success strategy of your business. ### Setting up a Google Analytics account If you do not already have a Google Analytics account, you'll need to create one. Follow this guide directly from Google, and then return to this article to complete the installation of the tracking ID: [https://support.google.com/analytics/answer/1008015?hl=en](https://support.google.com/analytics/answer/1008015?hl=en)  If you have a Google Analytics account, but do not have a unique tracking ID, use this guide: [https://support.google.com/analytics/answer/9539598?hl=en&sjid=10614587673055906042-EU](https://support.google.com/analytics/answer/9539598?hl=en&sjid=10614587673055906042-EU) ### Installing your Google Analytics ID on your website To set up Google Analytics, head to Settings \> Tracking, SEO and JavaScript. ![](https://resources.symphonycommerce.io/hs-fs/hubfs/image-png-Apr-12-2024-11-42-14-9198-AM.png?width=175&height=56&name=image-png-Apr-12-2024-11-42-14-9198-AM.png) ![](https://resources.symphonycommerce.io/hs-fs/hubfs/image-png-Apr-13-2024-09-48-35-0486-PM.png?width=356&height=230&name=image-png-Apr-13-2024-09-48-35-0486-PM.png)   Paste in your unique tracking ID into the Google Analytics field. ![](https://resources.symphonycommerce.io/hs-fs/hubfs/image-png-Apr-13-2024-09-44-48-4278-PM.png?width=688&height=228&name=image-png-Apr-13-2024-09-44-48-4278-PM.png) Press Save. ![](https://resources.symphonycommerce.io/hs-fs/hubfs/image-png-Apr-13-2024-07-29-18-4825-PM.png?width=147&height=76&name=image-png-Apr-13-2024-07-29-18-4825-PM.png) Your tracking ID is now successfully saved in the head code of your website. - 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