--- title: UK Flat Roofing achieves 400% revenue growth post migration description: Explore how Shopblocks transformed UK Flat Roofing's website, overcoming the challenges they faced with PrestaShop. image: https://resources.symphonycommerce.io/hubfs/case-study_uk-flat-roofing_2.jpg --- [Skip to Content](https://resources.symphonycommerce.io/blog/uk-flat-roofing-achieves-400-revenue-growth-post-migration#body) [![Logo mark Symphony Commerce in black](https://resources.symphonycommerce.io/hubfs/logo-mark-symphony-commerce-black-ergb.svg "Logo mark Symphony Commerce in black")](https://www.symphonycommerce.io/) Toggle Menu - [WHY SYMPHONY?](https://www.symphonycommerce.io/pages/why-shopblocks) Toggle children for WHY SYMPHONY? - [EXCLUSIVELY B2B ECOMMERCE](https://www.symphonycommerce.io/pages/why-shopblocks#exclusivelyB2B) - [LIMITLESS INTEGRATION](https://www.symphonycommerce.io/pages/why-shopblocks#ftv) - [FASTEST TIME TO VALUE](https://www.symphonycommerce.io/pages/why-shopblocks#limitlessIntegration) - [SEAMLESS MIGRATION](https://www.symphonycommerce.io/pages/why-shopblocks#seamlessMigration) - [CUSTOMER SUCCESS](https://www.symphonycommerce.io/pages/customer-success) Toggle children for CUSTOMER SUCCESS - [Case Studies Discover how Symphony Commerce has helped businesses overcome challenges and achieve remarkable growth through tailored ecommerce solutions.](https://www.symphonycommerce.io/pages/case-studies) - [FEATURES](https://www.symphonycommerce.io/pages/features-in-focus) Toggle children for FEATURES - [Nexus – White Label Storefront Platform Power your partners with ready-to-launch white label storefronts, built for scale and B2B complexity.](https://www.symphonycommerce.io/pages/nexus) - [Integrations Extend your Symphony Commerce capabilities with hundreds of API integrations built to connect your stack, your way.](https://www.symphonycommerce.io/pages/api-integrations-to-power-up-your-ecommerce) - [Fortis – Smarter Discounts for Bigger B2B Deals Elevate your promotional strategies with Fortis by Symphony Commerce.](https://www.symphonycommerce.io/pages/fortis) - [Symphony Pay – Trusted Payment Options for Modern B2B Commerce Built for the complexity of business-to-business commerce and trusted by businesses who refuse to compromise.](https://www.symphonycommerce.io/pages/symphony-pay) - [PRICING](https://www.symphonycommerce.io/pages/pricing) - [PARTNERSHIPS](https://www.symphonycommerce.io/pages/ensemble) - [INSIGHTS HUB](https://resources.symphonycommerce.io/blog) - [Knowledge Base](https://resources.shopblocks.com/knowledge-base) [Knowledge Base](https://resources.shopblocks.com/knowledge-base) - [Login](https://www.shopblocks.com/login) [Login](https://www.shopblocks.com/login) - [Get in Touch](https://www.shopblocks.com/pages/contact) [Free Decision Kit Download: The No-Nonsense Guide to Ecommerce Migration](https://resources.symphonycommerce.io/blog/whitepaper-breaking-free-from-compromise-your-guide-to-ecommerce-platform-migration) [back to blog](https://resources.symphonycommerce.io/blog) # UK Flat Roofing achieves 400% revenue growth post migration Read Time **12 mins** | Nov 7, 2024, 11:45:17 AM [mailto:?subject=UK%20Flat%20Roofing%20achieves%20400%25%20revenue%20growth%20post%20migration&body=https%3A%2F%2Fresources.symphonycommerce.io%2Fblog%2Fuk-flat-roofing-achieves-400-revenue-growth-post-migration](mailto:?subject=UK%20Flat%20Roofing%20achieves%20400%25%20revenue%20growth%20post%20migration&body=https%3A%2F%2Fresources.symphonycommerce.io%2Fblog%2Fuk-flat-roofing-achieves-400-revenue-growth-post-migration) ![UK Flat Roofing logo](https://resources.symphonycommerce.io/hs-fs/hubfs/UK%20Flat%20Roofing.webp?width=250&height=68&name=UK%20Flat%20Roofing.webp) ## 400% revenue growth Explore how Symphony Commerce transformed UK Flat Roofing's website, overcoming the challenges they faced with PrestaShop. --- THE CLIENT ## UK Flat Roofing Leading experts in roofing and insulation since 2014. UKFR Roofing & Insulation was established in 2014 as UK Flat Roofing, starting as a small business focused on supplying flat roofing materials. In this case study, we'll delve into how Symphony Commerce revolutionised UK Flat Roofing's website, addressing the challenges they faced with PrestaShop. This transformation enabled the company to stay competitive, effectively manage their substantial B2B customer base, and capitalise on emerging opportunities, all while achieving the fastest time to value. **Symphony Commerce has been transformative for our business. The platform is flexible, reliable, and user-friendly and the Symphony team have been able to meet all of our bespoke trading needs. The growth we've experienced since moving to Symphony Commerce speaks for itself.** **Mike Storey** Director at UK Flat Roofing ## Challenges Customisation Limitations UK Flat Roofing began their ecommerce journey on PrestaShop, yet quickly encountered significant challenges. These issues hindered their ability to efficiently manage updates and restricted their operational efficiency. Lack of B2B Functionality Given its substantial B2B customer base, UK Flat Roofing discovered that PrestaShop did not offer the necessary tools and functionalities to effectively provide personalised pricing options and manage bulk orders in a streamlined manner. Scalability Problems The platform faced significant challenges in managing the increasing traffic and sales volumes that came with the growth of UK Flat Roofing’s business. This struggle adversely impacted overall performance and diminished the company's ability to deliver a seamless and satisfying customer experience. Integration Inefficiencies PrestaShop’s integration with essential back-end systems, such as payment gateways and inventory management, proved to be cumbersome and inefficient. This complexity not only slowed down crucial processes but also restricted overall operational efficiency, hindering UK Flat Roofing's ability to respond swiftly to customer demands and adapt to market changes. --- EFFECTIVE MIGRATION ## Solutions Customisation without Developers Symphony Commerce’s intuitive tools empowered UK Flat Roofing to make quick and easy updates to their website without requiring any coding skills. This accessibility enabled the team to maintain full control over their site, ensuring they could respond promptly to changing business needs and enhance the overall user experience. Advanced B2B Features Symphony Commerce equipped UK Flat Roofing with customised pricing structures, bulk ordering capabilities, and sophisticated shipping options. These features streamlined the management of large orders, allowing the company to better serve its B2B clients and enhance overall customer satisfaction. Scalable for Growth Symphony Commerce effectively managed the rising traffic and sales volumes experienced by UK Flat Roofing, ensuring a seamless user experience even amidst the company's growth. This capability allowed the business to maintain high performance and customer satisfaction as it expanded. Seamless Integration The platform seamlessly integrated with UK Flat Roofing’s existing systems, enhancing operational efficiency and allowing the company to handle higher sales volumes without encountering bottlenecks. This integration streamlined processes, ultimately supporting the business’s growth objectives. --- **If you're looking for an ecommerce platform that is going to give you the best of both worlds in terms of design flexibility and potential for growth, Symphony Commerce is it.** **Mike Storey** Director at UK Flat Roofing ## Results Fostering improved customer engagement and operational efficiency. Since migrating to Symphony Commerce in 2022, UK Flat Roofing has seen a 400% revenue increase, demonstrating the impact of their decision. They have achieved significant growth through Symphony Commerce’s flexibility, scalability, and advanced B2B functionality which empowered the company to expand and improve their overall customer experience. As the online landscape evolves and customer expectations shift, UK Flat Roofing understood the necessity of adapting to stay ahead. With Symphony Commerce's ongoing dedication to customer success, the company is well-positioned to lead the way in ecommerce innovation and continue its growth journey. --- ## Discover how we can help evolve your ecommerce [Get in Touch](https://www.shopblocks.com/pages/contact) --- ![screenshot of uk flat-roofing homepage](https://resources.symphonycommerce.io/hs-fs/hubfs/screenshot-of-uk-flat-roofing_homepage.png?width=2876&height=1390&name=screenshot-of-uk-flat-roofing_homepage.png) ## Commerce without compromise ![](https://resources.symphonycommerce.io/hubfs/favicon-white-bg.ico) [mailto:marketing@symphonycommerce.io](mailto:marketing@symphonycommerce.io) ##### Symphony Commerce Insights Commerce Without Compromise: that’s our mantra at Symphony. Our insights break down the latest industry trends, digital innovations, and business strategies shaping the future of ecommerce. Share the Love [mailto:?subject=UK%20Flat%20Roofing%20achieves%20400%25%20revenue%20growth%20post%20migration&body=https%3A%2F%2Fresources.symphonycommerce.io%2Fblog%2Fuk-flat-roofing-achieves-400-revenue-growth-post-migration](mailto:?subject=UK%20Flat%20Roofing%20achieves%20400%25%20revenue%20growth%20post%20migration&body=https%3A%2F%2Fresources.symphonycommerce.io%2Fblog%2Fuk-flat-roofing-achieves-400-revenue-growth-post-migration) You May Like These ## Related Articles ![](https://resources.symphonycommerce.io/hs-fs/hubfs/case-study_jj-otoole-old.jpg?width=700&name=case-study_jj-otoole-old.jpg) Case Studies ### [JJ O'Toole's Seamless Migration to Symphony Commerce](https://resources.symphonycommerce.io/blog/jj-otooles-seamless-migration-to-symphony-commerce) JJ O'Toole's goal is to streamline the packaging process for their valued customers, reducing supply... 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